Lynup Marketing and Communications: Straight up - DIrect Marketing- Digital Marketing - Fulfillment - Print-On-Demand - Direct mail

That's by getting the right data

Have you ever lived in an apartment or condo and received offers for services that made no sense? Stuff like gardening, roofing or siding? If so, you’ve probably said to yourself “what a waste of time this ad was.” This is what bad data looks like and truly is the waste of time and money (and trees) that you imagined.

Using our years of profiling experience, Lynup helps you find new prospects who best match the characteristics of your target audience. Quality profiling consistently raises your response rates every time.

But what if you don’t have all of the data you need? Lynup will find it for you. From purchase of publically available data, which is often aided by profiling, to developing a strategy to "grow" data that becomes your own, we’ll work with you to find the people who are looking to buy from you. We scrub and crunch your data to deliver a targeted list most likely to deliver results.

Here are some of the many database capabilities we offer today:

Merge/Purge
Nth select
Drop shipping and sectional center logistics
Address change service – tracks address changes files with the USPS, forwards mail to new address and updates mailing list
Resident occupant mailings – list rental services to target zip codes in their entirety
Address-based radius calculations – market a segment based on distance to location
International lists and distribution – bulk mail and package
Marketing database development, hosting, and management

Data cleansing, address correction, CASS certification, postal presorting
Data segmentation
Customer and prospect profiling
Data modeling
Opt-in email database
Lead qualification and distribution
Lead cultivation and nurturing
Campaign management
Campaign performance tracking
Real-time reporting systems
Customized digital print content and image database production

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